Are you a numbers person? Do you need to see statistics for me to prove my point? Then consider these:
4. The longer a visitor stays on your website, the more likely s/he is to contact you or purchase a product. Add a photograph to every page of your website, and you could increase average time on site by 250%.
5. You’re no doubt an expert in your arena. Share your expertise by blogging, and watch search engines drive traffic to your website. While the more text the better search engine-wise, you can increase views of your articles by 94% simply by adding photography.
6. When you add photography to your website or blog, it will be pulled into image search so that your website comes up not just in text searches, but also image searches. This is big, because consumers are 60% more likely to consider/contact a business when local search results include an image.
7. A whopping two-thirds (67%) of consumers say that on e-commerce sites, “the quality of a product image is ‘very important’ in selecting and purchasing a product.” In fact, a greater % of consumers rate quality of the image as more important than product-specific details, a long description, or even reviews and ratings. While your website may not be an e-commerce site, think of how this translates. This means that the quality of your professional headshot or other website imagery (like the portfolio of a home remodeler, interior decorator, event designer, or cake artist) is more important than anything you could possibly write on your website!